What is the difference between successful real estate agents and the 90% of new agents who fail? Successful agents can answer this one simple question.
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Today I wanted to share something I’ve been thinking about for the past week or so. Everybody has the same opportunity to get into the real estate business, but some agents succeed and many others fail.
In fact, I think close to 90% of all new real estate agents fail within the first two years of getting in the business. So what’s the difference between these two categories of agents?
I’m not a scientist, so this may be a little bit vague. When scientists conduct an experiment, they’ll have a control group and an experimental group. Our office is a controlled environment in that we have scripts, systems, and transaction coordination that we use to generate more leads. We get 40 leads per month on average on our team. Some agents don’t find that they’re making the money that they’d like to and end up leaving the team, while others use this to their advantage and close deals quickly.
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90% of new real estate agents fail in the first two years.
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So if our office is the controlled environment, then what is the independent variable? The independent variable is the agent. Their success, the dependent variable, is based on one thing: how bad they want it. If an agent that joins my team has all of the tools, resources, and coaching available to them but fails anyway, their reason for failure is simply that they didn’t want it bad enough.
This philosophy extends to our personal lives as well. If you’re not getting the results you want, take a look at your “why.” Why are you doing what you want to do? It has to be bigger than yourself and serving others. Most importantly, you have to want to do it!
If you’re considering joining my team, reach out to me by phone, email, or on Facebook. I would love to talk to you and help you meet all of your goals.
